INSTAGRAMMED FOOD
My daughter is a regular Instagrammer but say what you will about people
who Instagram their dinner before even so much as considering raising it to
their lips, but their pre-dinner ritual has become part of modern
culinary. And what's more: it's global. Taking a photo of your food, drowning it in filters and posting it to
social media photo-sharing site Instagram is happening around the world.
However, the photogenic foods on
our plates are not the same the world over, according to the study of 100,000
Instagram images by Photoworld.com. For example, London, fuelled by
the recent pandemonium over patties, is the top city in the world for
Instagrammed burgers, followed by New York then Los Angeles. Perhaps surprisingly, it is New
York that accounts for the highest percentage share of picturesque bacon
(followed by London), while the east coast city also takes the crown for sushi,
with LA second, Bangkok third, Milan fourth and Tokyo fifth.
Not all foods were spread quite
so thinly across the globe. It seems that currywurst is almost exclusively
eaten/photographed in Germany, with all top five cities for Instagramming the
sausage meal in Germany. Similarly, poutine, the Canadian
dish of cheese, chips and gravy, was mostly papped in Montreal (its hometown),
Toronto, Vancouver, Laval and Ottawa - all Canadian cities.
Another London hit is the
increasingly popular pulled pork, with the capital taking the top spot of
percentage share of pulled pork snaps, with New York second and Melbourne
third. Within the UK, it is hard to
gauge any regional variations on food photography, as London dominates the
nation's share of Instagram users, however, one point of note is that Leicester
is particularly fond of jerk chicken (14 per cent of the UK's jerk chicken
images were taken here).
Globally, the 10 most
Instagrammed and hashtagged foods were:-
1. Pizza
2. Sushi
3. Steak
4. Burger
5. Bacon
6. Tacos
7. Donuts
8. Ramen
9. Curry
10. Hotdog
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